Andrew Hitz
If you don’t take the initiative and market your own brand or product, by default the competitor will position you (poorly I bet) by marketing theirs.
Sergio Zyman (former Chief Marketing Officer for The Coca-Cola Company)
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A blog about performing music, teaching music and the business of music.
If you don’t take the initiative and market your own brand or product, by default the competitor will position you (poorly I bet) by marketing theirs.
Sergio Zyman (former Chief Marketing Officer for The Coca-Cola Company)